E-Newsletters

Osmosis Clients Talk About Their Newsletters

Osmosis Content Catalog

Newsletter Pricing

• Covering Your Assets
• Balancing Your Budget
• Gas: Guzzling or Sipping?
• Buy or Lease? Depends on How You Drive
• HSAs and HRAs
• The Magic of Compounding
• Give Credit Where Credit is Due
• Identity Theft
• Health Insurance Primer
• Inflation: Friend or Foe?
• Mutual Benefit

• Your Role in Your Child's College Choice
• Taking the Tour
• Living a Cancer-Prevention Lifestyle
• Kids and Money
• If the Shoe Fits...
• "Helicopter Parents"
• Medical Testing: What's Really Necessary?
• You Are What You Eat
• Resort Programs for Kids
• Off-Season Travel
• Keeping the Magic in the Magic Kingdom
• Choosing Long-Term Care
• Why Some Young Athletes Die Young

The Osmosis E-Newsletter Content Catalog

The content for your Osmosis Digital Marketing e-newsletter reflects Osmosis' commitment to quality and to helping you meet the needs of your clients and readers.

Interesting, lively, relevant content is what keeps readers coming back. You want to give your readers content that they will not find anywhere else and that is tailored to their life. Our articles are all original, engagingly written by experienced business journalists. In addition, we have an editorial board for each of our demographics-Generation Xers, Baby Boomers and Retirees. The members of our boards live throughout the country and give us regular input on issues of interest to their demographic group.

Much of the catalog is segregated by demographic group. You want your newsletter to be a relationship builder with your readers, and targeting issues that are of importance to readers is a vital part of this effort. We do not give you generic, one-size-fits-all stories, because we know you don't want to treat your readers that way.

You also want to have choice, so our extensive library is continually updated and expanded. We help you deliver current, timely information to your readers.

The catalog content falls into three basic areas:

Demographically segmented lifestyle articles. You want your readers to know that you understand not just their money, but their life. Our lifestyle articles help demonstrate this understanding. We cover a variety of topics, including travel, exercise and health, family issues, and more. And we tailor these stories to the issues and concerns of each of the three demographic groups.

Demographically segmented financial articles. Just as your readers' lifestyle issues differ by demographic group, so do many of their financial concerns. Our targeted articles help you address those concerns. For example, Generation Xers might want to know how to deal with big debt from college loans, mortgages and credit cards, while Baby Boomers might be worried that they have not saved enough for retirement, and Retirees might be wondering how best to tap their 401(k).

General financial articles. Some financial issues are the same for every demographic group. Our catalog includes content on topics such as risk vs. reward, historical returns, compounding, etc. We also include a range of general money management articles, on topics like budgeting, buying vs. leasing a car and managing credit, etc. The better your readers manage their money, the more they have available to fund their lifestyle and invest for their future.

We handle compliance on all the articles in our catalog, saving you the time and trouble of waiting for approval. Of course, if you add your own message, you will handle compliance on your message in your usual way.

Finally, because all our content is original, if you have any questions, you know where to get the answers. If there is anything you would like to see in the catalog, let us know about that too.

Our goal is to make this content work for you, and for your readers.